My fellow LinkedIn Trainer and Profile Writer, Judy Parsons reckons the LinkedIn headline is one of the hardest parts of your Profile to nail because you have to be so succinct. You have to back to the device to edit it again – from scratch!Įither way, it seems that the best course of action is to keep your LinkedIn headline at least within the 120 character limit – Digital Marketer, Lee Kenny likens the LinkedIn headline to an email subject line – the best LinkedIn headlines stand out and make you sit up and take notice. The answer is yes, you can add more characters to your LinkedIn headline from your mobile device, but when you come to edit other parts of your Profile back on the desktop, it won’t allow the longer headline again! So, this becomes an annoyance every time you edit your Profile. Motivational Speaker and Coach, Nikki Alderson, asked if you can be sneaky and add a few extra characters into your headline when changing it on mobile. ![]() It’s all a bit like Twitter where people add a load of jokey emojis and comedic terms about themselves.” The Difference Between Creating Your LinkedIn Headline on Your Mobile and on Your Desktop I’m sure there are better ways to heighten the likely chances of meeting and making contacts. “I imagine the answer is no, which then begs the question of why in real life are these people able to say something short and sharp but here we get a lengthy piece of prose? “Does everyone here rattle off these long descriptions when meeting face to face? As many people will view them on a phone it would seem worthy of getting to the point. Personally, I still see it as too much and can’t imagine anyone reads it as it looks how can I say it, a tad self-centered and boring. However, the SEO value of having more content in the headline and a fuller description when viewing the full Profile makes up for taking full advantage and using all the allowed 120 characters for me. Indeed, the view of headlines in conversations and comments on LinkedIn is clipped. “I’ve not clicked on any profile to find out what you really do either, it’s waffle, just a load of waffle.” “You leave everyone with only part of what you want to tell them, sorry but none of the above are any good. He highlighted that most of the people who commented on my LinkedIn headline post had headlines that were too long, in that they were cut off. Should Headlines Be Kept Even Shorter Than the 120 Character Limit?ĭigital Strategist, Mark Longbottom made a valid point when I announced my LinkedIn headline change on LinkedIn. For instance, I currently have emojis and capital letters in my LinkedIn headline, just to add a bit of colour and charisma (though only use the emojis if you feel it is appropriate, LinkedIn is still a professional business platform, after all, but that doesn’t mean to say your Profile and content should be devoid of personality). ![]() So, get creative! Think attention-grabbing, whilst maintaining a clear and concise approach. There’s bound to be lots of people out there on LinkedIn who do what you do but there’s only one you. Last year I published a video about the tale of Frank the accountant, giving an example of what a poor headline would look like for him and what a more interesting one would be like. You get one chance to make a first impression – make it the best you can be. Be within the 120-character limit set by LinkedIn, so it doesn’t look silly when it is automatically cut off. ![]() ![]()
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